Toshiba Expands AEG Contract, Introduces Rugged Label Printer

This week, Toshiba America Business Solutions (TABS), made two key announcements – a new MFP supply contract, and the introduction of new label printer.

New MPS Contract

TABS and AEG announced a multi-year agreement that will equip AEG, said to be the world’s leading sports and live entertainment company with Toshiba’s e-STUDIO MFPs.

With this new agreement, brokered by AEG Global Partnerships, Toshiba becomes the official MFP provider of AEG, STAPLES Center, L.A. LIVE, the LA Kings ,and select AEG Presents operated music festivals.

Toshiba notes that the MFPs feature its Elevate platform, which enables customization of the MFP user interface, including a one-touch operation for both common and sophisticated tasks.

 In July, AEG and Toshiba announced an extended multi-year, multi-million-dollar digital signage partnership, making Toshiba the official partner of the LA Galaxy, and Dignity Health Sports Park in Carson, Calif.

New Barcode Printer

This week, TABS also introduced its premium thermal barcode printer that enables printing of high-resolution label. The new Toshiba B-EX4T3HS prints at 600 dpi at up to six inches per second, and can print labels as small as 0.51 inches wide by 0.12 inches high.

Toshiba says the new printer combines accuracy and high-resolution by using center alignment that eliminates media shifts to ensure consistently accurate placement of barcode data on small labels. Producing these specialized labels in-house lowers the cost of operations by eliminating compliance issues and costs associated with printing unusable tags.

“Toshiba’s latest thermal barcode printer is the ideal product for pharmaceutical, medical device and electronic components businesses, as well as logistics and manufacturing professionals within compliance-centric companies,” said TABS Chief Marketing Executive Bill Melo.  “Ultra-high resolution with precision accuracy labeling helps to improve supply chain efficiency and meet global quality compliance standards that our customers require.”

Toshiba’s B-EX4T3HS printer has a list price of $4,780 and is now available for purchase from authorized Toshiba resellers.  To learn more about Toshiba thermal barcode printers or to locate an authorized Toshiba reseller, visit  The B-EX4T3HS and all other Toshiba printers feature a one-year standard return to depot warranty.

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