Designed for high print volumes in small businesses and home offices, Epson says the new All-in-Ones enable customers to save up to 75 percent with low-cost replacement ink bottles versus toner cartridges – about 1/3 of 1 cent per ISO page for ink versus 2 ½ cents per page for toner.

Powered by Epson’s PrecisionCore inkjet-printing technology, the new EcoTank All-in-Ones with wireless connectivity feature easy-to-fill, super-size ink tanks and enough ink to print up to 6,000 pages with each replacement ink bottle.

Key features include a 250-sheet paper tray, automatic two-sided printing, an exclusive EcoFit bottle design uniquely keyed for easy ink filling, wireless printing from smartphones and tablets, Wi-Fi Direct connectivity, and wired Ethernet network connectivity.

Other features include:

  • Voice-activated printing with Amazon Alexa, Google Assistant, and Siri.
  • Each model ships with an Epson EcoTank 532 ink bottle, which is rated to yield up to 6,000 pages. (Pricing not available for replacement 532 ink bottle.)
  • Rear tray for feeding specialty media

The flagship  EcoTank ET-M3170  features:

  • 35-page ADF for copy, scan, and fax.
  • Color touchscreen.
  • Up to 20 ppm ISO-rated print speed.

The EcoTank ET-M2170 features:

  • Print, copy, and scan (no fax); platen-scanning only (no ADF)
  • 1.44″ color LCD panel.
  • Up to 20 ppm ISO-rated print speed.

The EcoTank ET-M1170  is the same as the other two models, but is a printer-only configuration.

Our Take

As with Epson’s other high-capacity ink-tank All-in-Ones and printers, ink costs are much lower than with most competitors, but acquisition cost is much higher compared to competitors – up to four-times higher with these new models. For instance, the HP Officejet 6968 All-in-One, which is rated at up to 20 ppm, and also features color inkjet printing, as well as an ADF, is priced at $74.99 – versus the Epson EcoTank ET-M1170, which has an MSRP of $449.99.

Because acquisition costs are much higher with Epson high-capacity ink-tank printers and All-in-Ones, customers must have print volumes high enough to justify the higher acquisition cost.  For Epson, the task is to target those users and convince them that shelling out more upfront when many other competitors are available for much lower prices will pay out over the long run.

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