Aiming to Disrupt Production-Inkjet Printing, Xerox to Preview Object Inkjet Printer for Printing on 3D Objects

inkjet printing

At the drupa commercial- and production-printing trade show to be held May 31 – June 10 in Düsseldorf, Germany, Xerox will preview a number of new inkjet-printing technologies as it seeks to “disrupt” production-inkjet printing and make inkjet more affordable for print providers.

Among the new technologies Xerox will preview are:

  • Xerox Direct to Object Inkjet Printer that enables inkjet printing on 3D objects as small as bottle caps and as large as football helmets and shoes, eliminating the need for labels in many retail and manufacturing applications.
  • Xerox High Fusion Ink, a new ink that enables inkjet printing on traditional offset coated stocks, eliminating the need for pre- or post paper treatment.
  • A clear toner for the fifth station of the Xerox iGen 5 Press.
  • Laser-Diode Coding and Marking Solution; working with partners Macsa I.D., S.A. and DataLase, Macsa ID, the DIGILase Powered by Xerox, is a new, laser-based thermochromic solution that prints detailed graphic content on packages at high print speeds.

Folding Carton Package Printing

At drupa, executives from both Xerox and KBA‑Sheetfed Solutions, a business unit of the Koenig & Bauer Group, will share more details on their partnership to develop a first-of-its-kind 40-inch, B1 digital sheet-fed press for the folding-carton printing market. The KBA VariJET 106 Powered by Xerox is said to bring the benefits of digital printing, such as running multiple versions of the same carton, as well as customized cartons, opening up new business opportunities for industrial production printers. (See our story here for more.)

Simplifying the Path to Personalized Catalogs

Xerox, Xerox’s XMPie, Solimar, and Mueller Martini will demonstrate a new end-to-end workflow solution for personalized catalog production on the Trivor 2400. The Xerox Personalized Catalog solution uses Xerox FreeFlow Core to automate the entire workflow process; XMPie PersonalEffect to create customized content to meet tailored requests from customers; and Mueller Martini’s Presto II Digital Saddle Stitcher to bind and finish the product.

Also at drupa, Xerox will demonstrate:

  • The cut-sheet Xerox Brenva HD Production Inkjet Press and the continuous-feed Xerox Trivor 2400 Inkjet Press. Xerox notes that according to market-research firm InfoTrends, global production-color inkjet print volume is expected to grow 23 percent through 2019. Xerox says these presses give print shops an opportunity to break into the lucrative inkjet production-printing market. The Brenva HD is said open up new possibilities for inkjet entry into the transactional, light direct-mail, and book-printing markets by combining the cost effectiveness of inkjet with the flexibilities of a cut-sheet platform. With the Trivor 2400, print shops can move to broader application areas, such as printing catalogs, magazines and color books. The press is said to feature high productivity in a small footprint.
  • Workflow and personalization solutions, including cloud-based offerings, digital-publishing solutions, and variable data publishing applications.
  • The Xerox iGen 5 Press; Xerox notes that the iGen 5’s fifth station achieved FDA compliance for its blue, green, and orange expanded gamut colors.
  • The Xerox Impika Evolution and Xerox Rialto 900 Inkjet Press; Xerox notes that both presses recently received Fogra certification for quality and performance processes.

Xerox Brenva HD Production Inkjet Press

Xerox’s exhibition at drupa will be  located in Hall 8B A62. The theme for its exhibition will be “Let the Work Flow,” with the Xerox exhibition divided into six application-zones, including direct mail, books, catalogs, transactional, photos, and packaging.

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