HP Selling its Snapfish Consumer Photo-Storage and Printing Business

Snapfish FreestylerApril 21, 2015 — Hewlett-Packard reports that it will be selling Snapfish, its global consumer photo-storage and photo-printing business. District Photo, which provides digital-imaging fulfillment services, will acquire the Snapfish business, including technology assets and employees. HP says its sale of Snapfish is part of its strategy to “focus on the organization” following HP’s previously announced separation into HP Inc., which will focus on PCs and printing, and HP Enterprise, which will focus on enterprise software and solutions. HP did not disclose the financial terms of the sale.

Snapfish will continue to be a global online photo-printing service, partnering with retailers and helping customers around the world store, share, and print their photos online. District Photo expects to provide Snapfish customers with the same level of service and support as they receive from HP.

After the transaction closes, HP will maintain a partnership with Snapfish, as Snapfish will continue to use HP printing solutions, and HP will provide the HP Connected Photo application developed by Snapfish on HP consumer PCs, including the Sprout computing platform.

HP expects to close the transaction to close in the second half of its fiscal year 2015.

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