HP to Develop High-Volume Inkjet Printers; Debuts Indigo 7800 and 30000 Digital Presses
Hewlett-Packard is introducing its new HP Indigo 7800 and 30000 Digital Presses, as well as new production-printing services. The firm also announced it would be developing high-volume inkjet-printing solutions with partner Koenig & Bauer Group (KBA) (see below).
HP says its new HP Indigo 7800 and 30000 Digital Presses and new HP Service Advantage portfolio enable print service providers (PSPs) to capture additional business, offering print buyers a broader application range and greater value.
“Brands are challenging PSPs to redefine traditional print deliverables and timetables, requesting creative new printed pieces in short runs with deadlines that are only feasible with digital printing,” commented Yishai Amir, vice president and general manager for HP’s Americas Graphics Solutions Business. “At Graph Expo 2014, we’re demonstrating new presses, unique applications and introducing HP Service Advantage to help our customers address these changing market demands and stand out from the competition.”
The HP Indigo 7800 and 30000 Digital Presses, winners of Graph Expo 14 MUST SEE ‘EMS Awards, and the HP Indigo 10000 Digital Press, a 2013 InterTechTM Technology Award winner, are on display in HP’s booth at the Graph Expo 14 trade show being held in Chicago, Illinois.
Since its launch in June 2014, the HP says the Indigo 7800 Digital Press has seen strong worldwide adoption, including two installations at West Chester, Pennsylvania-based ANRO, Inc. The HP Indigo 7800 Digital Press offers ANRO a new color-management experience with an in-line spectrophotometer, improved productivity, and a range of new capabilities, including the ability to print directly on synthetic substrates with One Shot Color technology.
Especially designed for folding-carton production, the HP Indigo 30000 Digital Press has had 10 worldwide installations since its commercial availability in July 2014. The press will be shown inline with the Tresu iCoat coater. Customers that have recently installed the HP Indigo 30000 Digital Press include:
- City of Industry, California-based Marrs Printing & Packaging, Inc., which is creating high-quality custom packaging for the hardware and automotive, housewares and appliances, cosmetics and pharmaceutical industries.
- Fitchburg, Massachusetts-based Boutwell, Owens & Co., Inc., a full-service designer and manufacturer of printed paperboard packaging, which is expanding into digital printing to grow its folding-carton packaging capabilities for retail applications.
- Germany-based Pfaffle, which is also making its first move into digital printing with high-end confectionary applications, complex finishing, and embellishment.
“Our industry is driven by quality and innovation, which requires us to keep up with the latest technologies, but for decades, this only included traditional, offset innovation,” said Scott Marrs, general manager for Marrs Printing & Packaging. “We have been waiting for digital print to step into the game, and when we saw the HP Indigo 30000 we knew we had to be one of the first to bring it on board, understanding the positive impact it could have in building the future of our company.”
HP Service Advantage
HP says its new HP Service Advantage is an integrated services portfolio that enables predictable printing operations and optimized cost structure. HP Service Advantage includes two new service technologies, HP Predictive Press Care and HP Visual Remote Guidance, in addition to two established technologies, HP Print Care and HP Smart Uptime Kit.
HP Predictive Press Care technology is said to minimize unplanned downtime with early, information-rich alerts, flagging upcoming press issues for preemptive repairs and maintenance. Enabling press operators to resolve issues faster, HP Visual Remote Guidance provides real-time audio and visually guided support from a remote engineer using wearable technology through HP MyRoom.
New High-Volume Inkjet Development
Also at Graph Expo 2014, HP announced its collaboration with Koenig & Bauer Group (KBA), with which it will develop new roll-to-roll inkjet production-printing solutions for the high-volume corrugated-packaging market. The co-developed solutions will be marketed under the HP brand.
With a market value of $2.5 billion, HP says the corrugated package-printing industry is steadily increasing worldwide due to brand globalization, population growth, and a resurging economy. In parallel, trends such as stock keeping unit (SKU) proliferation, micro-segmentation, and shorter product lifecycles are driving demand for the shorter run lengths enabled by digital print.
“Addressing the enormous digital opportunity in the corrugated market requires best-in-class technology innovation, portfolio scale and market leadership,” commented Aurelio Maruggi, vice president and general manager of HP’s Inkjet High-speed Production Solutions. “HP brings this unique combination as well as proven customer success and upgradability to this challenge, and together with KBA, HP can bring even greater value to high-end converters.”
To help corrugated converters and print-service providers (PSPs) take advantage of these trends, HP and KBA intend to deliver high-speed, roll-to-roll thermal inkjet solutions that provide value-chain cost savings while meeting brands’ quality and volume requirements.
“KBA has a rich heritage of developing innovative solutions that meet or exceed customers’ quality expectations,” says Christoph Müller, executive vice president of KBA’s Web Press Business Unit. “In working with HP, we will combine our complementary technological strengths to meet the needs of packaging converters.”
This year, HP also announced its intent to enter the corrugated-packaging segment with its inkjet web-press technology, followed by its first offering, the HP High-speed Inkjet Corrugated Packaging Solution, and the solution’s first customer installation at Obaly Morava, a.s. HP says its agreement with KBA demonstrates its continued pursuit of corrugated-packaging opportunities and intention to broaden its portfolio of inkjet products and solutions.
A 197-year-old company and the second-largest press manufacturer worldwide, KBA brings its strengths in paper-handling, manufacturing scale, and knowledge of the packaging market to the joint initiative.