New HP ‘Instant Ink Professional’ – Print up to 2,000 Pages per Month for $59.99

Instant Ink ProfessionalHewlett-Packard has introduced Instant Ink Professional, an ink-cartridge subscription program under which users pay a monthly fee to have ink cartridges automatically delivered to them whenever ink levels become low, enabling, for instance, users to print 2,000 pages per month for $59.99 per month. This latest program follows up on HP’s Instant Ink program introduced in 2011, which was for lower-volume color inkjet printers and All-in-Ones. Models eligible for the new Instant Ink Professional program consist of the higher-volume HP Officejet Pro X476/X576 series, which consists of three models all rated at up 70 ppm and using HP’s PageWide printing technology.

With the Instant Ink program, users pay a monthly fee to have ink cartridges automatically delivered to them, with eligible and Internet-connected HP printers and All-in-Ones communicating to HP via the cloud when ink is low – before ink runs out. With this service, users first enroll in a plan based on the average number of pages they print per month. HP mails HP Instant Ink cartridges to the user when ink is needed – according to HP, the cartridges have more ink than standard HP ink cartridges, so that users will replace them less often. Billing and service start after the user inserts their first HP Instant Ink cartridge in their printer or All-in-One. What’s key is that HP doesn’t just ship a cartridge every month – instead, the user’s Internet-connected printer notifies HP how many pages have been printed, so HP sends a cartridge based on the number of pages that have been printed. Also key is that it doesn’t matter whether you print color or black pages, the cost is the same. HP also provides shipping envelopes with pre-paid postage so users can send used cartridges back to HP for recycling. Any un-used pages (pages that you haven’t printed) are automatically rolled over to the next month, so you don’t lose pages. Also, it doesn’t matter if you print in high-quality or draft mode – cost is the same. A “page” can be a 4″x6″ photo, 8″x10″ photo, or letter-size business document. Pages printed on both sides count as two pages.

Three Instant Ink Professional subscription programs are available:

  • $19.99 per month – Print up to 400 pages per month. Each additional set of 40 pages is $2. Roll-over up to 400 un-used pages.
  • $39.99 per month – Print up to 1,000 pages per month. Each additional set of 50 pages is $2. Roll-over up to 1,000 un-used pages.
  • $59.99 per month – Print up to 2,000 pages per month. Each additional set of 60 pages is $2. Roll-over up to 2,000 un-used pages.

Cost per page for each plan is as follows:

  • 400 pages at $19.99 equals 4.99 cents.
  • 1,000 pages at $39.99 equals 3.99 cents.
  • 2,000 pages at $59.99 equals 2.99 cents.

Keep in mind when comparing cost per page that vendors typically cite cost per page costs at 5-percent page-area coverage. In contrast, with HP’s ink-subscription plans, page coverage is irrelevant – cost per page will be the same at either 5-percent or 100-percent page coverage. That means, for instance, if you print an 8″x10″ color photograph, cost per page will be the same as a double-spaced black-and-white text letter-size document – a real cost-saving advantage. Also note that, at this time, only one plan is available per printer.

Currently, Instant Ink Professional is only available at the United States, but HP says it plans to extend it to other countries in the future.

For more information on Instant Ink Professional, and to set up an account, visit HP here.

Additional Resources:

Editor’s Note: We have been informed that Hewlett-Packard has terminated its Instant Ink Professional program. If you are a subscriber to this program, please visit HP here.

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