New Multifunctionals, Business Apps, Dealer Programs from Kyocera
Kyocera Document Solutions America announced new dealer-support initiatives, vertical-market opportunities, and new customizable business applications at its annual Pan-American Dealer Meeting, which was attended by more than 1,200 representatives from the United States, Canada, Latin America, Mexico, Europe, and Japan. At the meeting in Las Vegas, Kyocera executives credited the company’s strong performance in fiscal year 2014 to an “unwavering dealer-centric philosophy,” and pledged to continue to enhance the firm’s dedication to the independent dealer channel through fiscal year 2015 and beyond.
“Our dealer-centric philosophy is one reason we believe we’re succeeding in this challenging market,” commented Kyocera Document Solutions America President and CEO Norihiko Ina. “That’s why we’ve made the cornerstone of our meeting: ‘Empowerment! Commitment to Partnership.’ It defines a two-way relationship between Kyocera and its dealers. We empower our dealers, and they empower us. Our commitment to this channel, across the Americas, is unwavering.”
Total Document Solutions Focus
Peter Hendrick, vice president of marketing at Kyocera Document Solutions America, said the company’s ultimate goal is to help dealers resolve their customer’s business challenges. “Our Total Document Solutions approach addresses a user’s business challenges and optimizes their document solutions investment. This has been a longstanding commitment at Kyocera—and now we’re rolling out even more initiatives to empower our dealers even further. For example, we’re expanding our Certified Total Document Solutions Partner initiative. This helps dealers analyze and address client needs; it also helps them forge ongoing customer relationships. We’re supporting our dealers, and those dealers are assisting their customers with comprehensive solutions. That is a true commitment to our channel partners.”
New Products and Business Applications for the Coming Year
At the meeting, the company launched the ECOSYS M3560idn, M3550idn, M3540idn, and M3040idn black-and-white MFPs, which include touch screen, are rated at up to 62 ppm, and feature Kyocera’s HyPAS platform for adding workflow and security applications, including mobile and cloud computing, cost-control capabilities, and security solutions. These new applications are scheduled for release within the upcoming fiscal year. See here for more on the new series.
Kyocera also launched four new business applications: AccuSender Fax ($199.00 MSRP), OpenText Alchemy Connector ($365.00 MSRP), Kyocera PanelPlus ($44.00 MSRP), and Kyocera Language Exchange ($80.00 MSRP). Built on Kyocera’s HyPAS software development platform, Kyocera says they’re the first of many applications that it will introduce in the upcoming fiscal year.
AccuSender Fax is said to solve a critical problem for those who fax documents on a regular basis by enabling users to send scanned documents as faxes directly from a Kyocera MFP through their existing fax server. Users need only scan a hardcopy (or select one from stored archives) and enter a fax number as a destination address. Also provided is an audit trail of faxed documents for those who face stricter compliance regulations, such as in healthcare, manufacturing, and finance.
OpenText Alchemy Connector enables OpenText Alchemy customers to leverage their existing software investments by using Kyocera MFPs as the on-ramp to this document-management solution. By using this business application, users can send scanned hardcopy documents directly into OpenText Alchemy without any special middleware or server add-ons. This direct link facilitates activities across every aspect of a document’s life cycle, from capture, store, share, revise, and dispose.
Kyocera has also introduced the next version of its scanning and copying application, PanelPlus. The application allows users to customize the scan and copy features found on the MFP’s control panel. As a result, tasks such as scan-to-PC and scan-to-FTP with desired scan settings, such as resolution and file format, can quickly be configured into one-touch operations, saving time and reducing human error.
Kyocera Language Exchange is a business application that allows end-user customers in multi-lingual environments to operate an MFP’s control panel in their native language. Supporting French Canadian, Spanish, and Portuguese, the app allows users to choose their native language with a single touch. The MFP will automatically revert to the default language when it returns to sleep mode.
In the coming year, Kyocera says it will continue to expand its line by offering new applications in six key areas: document capture-and-distribution, document-management, mobile and cloud, network-device management, output management, and cost-control and security. The company will also be introducing application packages designed to address the needs of key vertical markets.
Nationwide Communications Support
Kyocera says it’s supporting its commitment to “total document solutions” with a nationwide, multi-million-dollar brand advertising campaign that it will introduce across the Americas. The campaign focuses on a customer’s most important documents, and how Kyocera and its dealers work to manage and protect them. The television campaign, along with national radio spots and online ads, will run throughout the United States. It will also appear on social media Web sites such as YouTube, Facebook and LinkedIn.