Western Europe Laser MFP Sales Show Eight Percent Increase

U.K. market-research firm CONTEXT reports that Western European sales of laser MFPs registered 8 percent year-over-year growth despite an overall printer market decline of 4 percent.

All other imaging categories saw sales declines in Western Europe distribution during 2013 according to CONTEXT. Inkjet MFP unit sales fell 3 percent, Laser single-function printers (SFPs) were down 9 percent and inkjet SFPs were down 12 percent.

The CONTEXT report notes that in many of the markets, printer-hardware distribution sales in all categories combined were in single-digit decline. However, there were a few exceptions with France
recording a positive 5 percent year-on-year growth in all imaging categories (with the exception of inkjet SFP), while Belgium (8 percent) and Ireland (1 percent) showed positive sales growth too.

“The growth in France was driven mainly by the laser MFP category, where Samsung recorded a 13 percent increase in sales driven by color printers in this segment”, said Zivile Brazdziunaite, Imaging Market Analyst at CONTEXT. “Demand for Samsung’s A3 and A4 MFPs that feature the Web-based XOA (extensible Open Architecture) Embedded open platform, which allows for increased productivity and savings in operational costs, further strengthened the company’s position in the business market.”

HP and Samsung showed -6 percent and -5 percent year-on-year declines for overall printer-hardware distribution sales in 2013, while Canon and Brother saw an impressive +28 percent and +15 percent growth for the same period. Kyocera and Xerox distribution sales stayed stable. Oki, Ricoh and Dell recorded double-digit positive growth.

Year-on-year unit growth (%) and split by main countries (2013 vs. 2012):

Country Outline

Austria -10 percent
Belgium +8 percent
France +5 percent
Germany -5 percent
Ireland +1 percent
Italy -3 percent
UK -8 percent
Spain 0 percent
Switzerland 0 percent

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